Unifying External and Internal Brands: Marketing, HR Experts Explain the Benefits to Your Bottom Line

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Unifying External and Internal Brands: Marketing, HR Experts Explain the Benefits to Your Bottom Line

By Rick Dandes

The most successful organizations understand that their external brand is only as strong as the internal brand that supports it. In this story, experts discuss the best ways to align your internal and external brand.
Click to read Unifying External and Internal Brands: Marketing, HR Experts Explain the Benefits to Your Bottom Line

Something Fun for Everyone: What's New in Rec & Sporting Goods Incentives?

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Something Fun for Everyone: What's New in Rec & Sporting Goods Incentives?

By Emily Tipping

Recreation and sporting goods offer something to please just about everyone. Here, we examine some of the latest trends in the market, and offer some ideas for using rec and sporting goods in your incentives and reward programs.
Click to read Something Fun for Everyone: What's New in Rec & Sporting Goods Incentives?

Positive Direction: State of the Industry Shows Continued Growth

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Positive Direction: State of the Industry Shows Continued Growth

By Deborah L. Vence

The incentives, reward and recognition industry continues to grow, with more and more businesses relying on these tools to improve their performance. Learn more about the latest research.
Click to read Positive Direction: State of the Industry Shows Continued Growth

The Right Stuff: The Ever-Expanding Universe of Merchandise Incentives

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The Right Stuff: The Ever-Expanding Universe of Merchandise Incentives

By Brian Summerfield

Merchandise continues to be one of the most popular and effective tools used in rewards and incentives. This story takes a closer look at some of the latest trends in using merchandise to recognize and reward employees, partners and customers.
Click to read The Right Stuff: The Ever-Expanding Universe of Merchandise Incentives

Innovation Inspiration: Incentives, Rewards Help Incite New Ideas

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Innovation Inspiration: Incentives, Rewards Help Incite New Ideas

By Deborah L. Vence

In today's business landscape, innovation is a key to outperforming the competition. You can encourage everyone to get on board and come up with new ideas when you provide rewards and recognition.
Click to read Innovation Inspiration: Incentives, Rewards Help Incite New Ideas

Tokens of Gratitude: The Multiple Benefits of Business Gifting

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Tokens of Gratitude: The Multiple Benefits of Business Gifting

By Rick Dandes

When you want to show customers, employees and partners that they matter, business gifts are a good strategy. Learn more about what works best.
Click to read Tokens of Gratitude: The Multiple Benefits of Business Gifting

Step in Time: Master Motivation With Watches

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Step in Time: Master Motivation With Watches

By Emily Tipping

Watches continue to hold a top spot in incentives, rewards and recognition, and with good reason. Serving as the ultimate trophy, a watch serves as a reminder of goodwill over time.
Click to read Step in Time: Master Motivation With Watches

From Here to ROI: Long-Term Goals, Sound Program Design Are Essential

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From Here to ROI: Long-Term Goals, Sound Program Design Are Essential

By Deborah L. Vence

If you want to ensure your incentive, reward or recognition program delivers the measurable results you're looking for, you have to start with the right goals and smart planning.
Click to read From Here to ROI: Long-Term Goals, Sound Program Design Are Essential

The Lowdown on Loyalty: Get Ahead of Evolving Strategies

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The Lowdown on Loyalty: Get Ahead of Evolving Strategies

By Rick Dandes

Social media and smartphone use have changed loyalty programs forever, but it's not difficult to change with the times. Here we talk about evolving strategies in customer loyalty.
Click to read The Lowdown on Loyalty: Get Ahead of Evolving Strategies

Call On the Experts: IGCC Offers Solutions, Resources on Gift Card Industry

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Call On the Experts: IGCC Offers Solutions, Resources on Gift Card Industry

By Deborah L. Vence

Gift cards are a popular reward choice because they give the recipient options. Here, we talk to industry leaders about the latest in gift cards, as well as information on working with IGCC members.
Click to read Call On the Experts: IGCC Offers Solutions, Resources on Gift Card Industry

Picture This!: Motivate & Inspire With Digital Camera Incentives

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Picture This!: Motivate & Inspire With Digital Camera Incentives

By Emily Tipping

Camera manufacturers have added plenty of bells and whistles to make digital cameras more aspirational than ever. Learn more about the most recent trends and how to use them in your next program.
Click to read Picture This!: Motivate & Inspire With Digital Camera Incentives

Creating a 'Wow' Experience: The Emotional & Tangible Benefits of a Peak Reward Program

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Creating a 'Wow' Experience: The Emotional & Tangible Benefits of a Peak Reward Program

By Rick Dandes

You might have picked the perfect reward for your program participants, but that doesn’t mean you’re finished planning. One essential element is not to be overlooked: the power of the experience of receiving the reward.
Click to read Creating a 'Wow' Experience: The Emotional & Tangible Benefits of a Peak Reward Program

Premium Incentive Products Magazine

In the September/October issue, we examine the State of the Incentives, Rewards and Recognition Industry, as well as the latest trends in merchandise incentives. Other stories take a closer look at using recreation and sporting goods to motivate and reward, along with the importance of aligning internal and external branding.

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September/October Digital Edition

News & Events

Your connection to current events, trends and top news stories in the incentive products industry.

INCENTIVE NEWS

UPCOMING EVENTS

2017 IMRA Directory

Check out the Incentive Manufacturers & Representatives Alliance (IMRA) Directory for a listing of leading experts who can help ensure success on your investment in incentives, motivation and engagement programs. Our Annual IMRA Directory is just the place to find what you need,

IMRA Directory

Inspiration For Motivation Newsletter

The Inspiration For Motivation e-newsletter brings you the most up-to-date products and ideas that inspire performance. Every month we offer solutions to help you develop effective incentive programs using products to motivate.

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