Gourmet treats from steak and seafood to succulent chocolates—and even entire meals—make an excellent reward, gift or incentive. Why? Because sitting down to a meal or a snack is a time for sharing a little conversation and savoring the fruits of your labor.

One-size-fits-all is rarely appropriate when it comes to engaging and motivating your targets, whether it’s customers, employees, sales reps or partners. Learn simple strategies and suggestions to help tailor your program to reach the individual at a deeper level.

In a down economy, many seek to shrink their budgets and cut every expense possible. We talked to some experts to learn why turning your back on motivation at any time—but especially in a recession—is not a smart strategy. And we offer advice to help you gain buy-in from top to bottom.

From Wall Street to Main Street, savvy businesspeople can be heard saying, "You can’t cut your way to prosperity." This month, our IMA expert examines how this sage advice applies to employee incentive and rewards programs.

It’s a new year, and that means all across the country, Americans have resolved to improve their health in one way or another. You can support their efforts by providing products in your program that help them cook healthier and exercise harder.

With so many Americans facing layoffs and shrinking budgets, it is becoming more common to skip out on luxury in favor of the piggy bank. You can take advantage of this trend by offering awards that continue to provide value over time.